Humanrace Sičhona - adidas
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Stemming from Pharrell Williams’ long-standing relationship with the Friends of Dakota tribe, with the blessing of his Dakota friends, the silhouette’s name, Sičhona, is deeply emotive and borrows from the Indigenous phrase for “connecting to the earth” – the Dakota way of saying “Barefoot”.
“I chased the experience I remember feeling as a kid when I walked barefoot on grass, sand and rocks. Feeling the texture, the temperature, the moisture... that primal sense of freedom was a north star objective with this project” – Pharrell Williams
Designed as an extension of the human body, the Humanrace Sičhona - adidas has been constructed with direct-inject casting which allows the foot to function freely by removing elements that would normally be restrictive.
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Perfectly Seamless Humanrace Sičhona – adidas merges upper and midsole to enable you to move freely in any direction, no matter the activity.
Perfectly anatomical, Humanrace Sičhona - adidas securely locks down the foot to give you better stability and ground control so you can move freely from the streets to the gym.
Part of You
Designed to be an extension of your body, Humanrace Sičhona - adidas works with you, not against you, allowing you to move exactly how you’re meant to.